It goes without saying, but we're going to go ahead and say it anyway: Crossovers are so hot right now. According to data compiled by Ford, the CUV industry has expanded 220 percent since 2006, which is the year the Blue Oval introduced the world to the Edge, its main player in the hotly contested market.
Ford also contends that the over 400,000 Edge CUVs have sold since late 2006, making it the best-selling mid-size crossover over that period of time. Don't expect that growth to slow down any time soon, either, as Ford projects the CUV segment will increase another few percentage points in 2011. In fact, the market for CUVs will grow to be as large as that of full-size pickup trucks.
In order to meet the increased demand it expects for CUVs, Ford has sharpened its Edge (sorry, couldn't resist) for the 2011 model year. Of special note are the two new drivetrain choices that join the standard 3.5-liter V6 engine, a 2.0-liter EcoBoost with 285 horsepower and a 3.5-horsepower 3.7 Ti-VCT V6 in the newly beefed-up Edge Sport.
The House that Henry Built is also quick to point out that its next-gen Edge will come with a full suite of technology options, including Sync and MyFord Touch. So, will all of this added goodness equal a worthwhile improvement to the hot-selling previous-generation Edge?